Apple’s Rotten Returns Policy & Why It Could Be So Much Sweeter

Apple, the largest tech company in the world, has a return policy that’s rotten to the core. Here’s why it could and should be sweeter.

Why You Want Competitors to Hate Your Shipping & Return Policy

Outdoing your competitors with a more lucrative shipping and return policy ultimately generates stronger sales and better long term retention. Here’s why.

Returnaholic? Amazon Will Swing Ban-Hammer

Do you return items too often to Amazon? Watch out, because they will swing the ban-hammer.